1 year ago by Oskar Scarsbrook

Behind the lens at the Tour de France Femmes avec Zwift

Human Powered Health makes history

The Tour de France Femmes avec Zwift promised to be the biggest bike race for women of all time, and so it proved. The numbers indeed spoke for themselves, from the Arc de Triomphe to the White House, millions of fans worldwide engaged with the race including First Lady Dr Jill Biden, who sent a message of support to our very own Lily Williams

Human Powered Health was in the thick of the action weaving a new chapter of the sport with every pedal stroke and inspiring the next generation of young athletes to seek the bike’s immense power.

Title sponsor Zwift has routinely promised that the finish line is just the beginning and the return of ‘La Grande Boucle’ certainly proved that this race transcends the sport and is an essential step in elevating these athletes.  

Chief Creative Officer Sam Wiebe and sprintcyclingagency.com were on the ground in France capturing history in the making. Relive the action and go behind the scenes of an incredible week of sport with our gallery of images.